The topics included in the CD:
* Can I do a price increase now with the economy so tight in my area? * How much is too much – what size of an increase can I get away with? * What are the biggest mistakes people make with price increases that cause clients to cancel, and could keep me from getting the increase that I need? * What if I haven’t raised prices in years and I have people that are well below what they should be – like their price needs to double? * Is there a way to avoid losing any customers with a price increase, and if not, how many can I expect to lose? * What the price increase message to my clients MUST say to be a success. * What if I am already at the top of the market, how can I still structure an increase to work for me? * Should I raise everyone all at once, or how should I roll out the increase? * Calls, letters, re-evaluation of property – what method of price increase delivers the best results? * How often can I do a price increase? * If clients call rejecting the price increase and want to cancel service all together, how do I save them without losing money?
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